1Click2Fame plans to end the media domination of the likes of X Factor and Britain's Got Talent and say it's founders, "change forever the way artists are discovered, promoted and made famous."
The winner of 1Click2Fame's on-line talent showcase gets a massive £100,000 top prize and the chance to become the next global celebrity. The contest is open to all without the often humiliating rounds of auditions which have become a signature of the small screen talent shows and it will be solely public votes that decide who makes it to the top.